Issue: Nutrition and its effects on everyday wellbeing
Background: (we need more research to support our initial assumptions)
Audience: Students
Audience Needs: a way to want to care more about their nutrition and inform them that it is an integral part of their everyday wellbeing.
Client: NZ nutrition foundation, students (still unsure at the point...)
Client Motivation: To make an impact/improvement on how students perform in school and how they act on a general basis by helping them have a more positive outlook through nutrition
Desired Action: To prioritise eating healthy and sufficiently, to invest and save money by buying food in bulk rather than having takeaway/fastfood everyday (still need to find research to support this), to educate the importance of nutrition and its positive effects to the human body
Barriers: Fast food is more convenient and easier to clean up after. There's a misconception that eating healthy food means sacrificing flavour. It may not be in their initial budget (needs research...).
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